Sales and Marketing Manager
A Sales and Marketing Manager plans and implements strategies to promote and sell an organisation's products or services. In Australia, this role spans every industry sector and is fundamental to organisational growth and revenue generation.
Full-time AUD, 2025 indicative. Wide bands reflect variation by employer, experience, and location.
Strong and consistent demand across all sectors; digital marketing expertise increasingly valued.
Occupation list membership
Which Department of Home Affairs skilled lists this occupation currently appears on.
- STSOLShort-Term Skilled Occupation List
Occupations eligible for shorter-term sponsored visas including Subclass 482 (short-term stream).
- CSOLCombined Skilled Occupation List
The merged skilled list that consolidates previous MLTSSL and STSOL eligibility under the Skills in Demand program.
Assessing authority
The body that assesses skills for migration purposes for this occupation.
- IMLIML
Visa pathways
Australian visa subclasses for which this occupation is currently eligible.
- 186Learn more →Employer Nomination Scheme visa
Permanent employer-sponsored visa for workers nominated by an approved sponsor.
- 190Learn more →Skilled Nominated visa
Permanent visa for workers nominated by a state or territory government.
- 482Learn more →Skills in Demand visa
Employer-sponsored temporary visa (formerly TSS) for occupations on the relevant list.
- 491Learn more →Skilled Work Regional (Provisional) visa
Five-year provisional visa for workers willing to live and work in regional Australia.
- 494Learn more →Skilled Employer Sponsored Regional visa
Five-year employer-sponsored provisional visa in regional Australia, with a path to PR.
State nominations
States and territories that currently nominate this occupation for skilled migration.
| Code | State / Territory | Details |
|---|---|---|
| QLD | Queensland | View nomination → |
| WA | Western Australia | View nomination → |
| SA | South Australia | View nomination → |
| TAS | Tasmania | View nomination → |
Key duties
- Develop and execute sales strategies and revenue targets
- Lead sales and marketing teams to meet business objectives
- Analyse market trends and customer insights to shape campaigns
- Manage budgets, KPIs, and reporting to senior management
Skills required
- Strategic sales and marketing planning
- Team leadership and performance management
- Market research and data analysis
- Customer relationship management and CRM systems
Typical qualifications pathway
A bachelor's degree in business, marketing, or commerce is typical. IML is the assessing authority for migration purposes.
Visa & occupation list information
Listed on STSOL and CSOL, supporting subclasses 186, 190, 482, 491, and 494. Both points-tested (190, 491) and employer-sponsored (186, 482, 494) options are accessible For advice on which pathway suits your circumstances, consult a registered MARA migration agent.
anzsco.com.au is information-only. For personalised advice on your situation, always consult a registered MARA migration agent.
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